The Business Network Exhibition Campaign September/October 2013
The Business Network
Compass Media Relations was commissioned to plan, manage and execute a campaign for South Wales’ longest established networking organisation The Business Network. The campaign required mainstream media exposure to promote its business exhibition at the Vale resort October 2013. We produced a campaign that attained media coverage prior to the exhibition of October 3rd 2013.
Aims & Objectives
Increase The Business Network’s presence in Wales through mainstream media exposure across various platforms.
Enhancing The Business Network’s credibility through media appearances.
Have key media personnel at the business exhibition.
Produce coverage to increase awareness of the business exhibition.
Printed Coverage: South Wales Argus – 03/09/13 Wales Business Insider – June/July Cardiff Life – Summer 2013
Online Coverage: South Wales Argus Online – 03/09/13 Wales Online – 02/09/2013
The campaign helped to enhanced profile for the UK wide professional network in Wales.