Residential Landlord Association
Compass Media Relations were commissioned to plan, manage and execute a campaign for the professional landlord body the Residential Landlord Association (RLA). The RLA required mainstream media exposure to promote its Landlord Open Day at City Hall, Cardiff. The event succeeded the release of the Welsh Governments’ Housing White Paper on Monday 20th May.
Good Morning Wales – 20/05/13 – BBC Radio Wales*
Wales Today – 20/05/2013 – BBC One Wales*
ITV News – 20/05/13 – ITV One Wales*
*Appeared on numerous bulletins throughout the day.
Western Mail – 20/05/13
South Wales Echo – 20/05/13
Pontypridd & Llantrisant Observer – 23/05/13
Merthyr Express – 23/05/13
Glamorgan Gazette – 23/05/13
Cynon Valley Leader – 23/05/13
Gwent Gazette – 23/05/13
Rhymney Valley Express – 23/05/13
Property News Website – 15/05/13
BBC Website – 20/05/13
ITV Website – Sharp End – 21/05/13
Property Tribes Website – 21/05/13
Increase in RLA membership, with a significant number of landlords signing up at the Open Day event, and an enhanced profile for the UK wide professional body in Wales.